Archive for November, 2014

UNICOM Tech Alert: BlackBerry is Paying You Up to $550 to Give Up Your iPhone

27 Nov


If the tech industry worked solely on the basis of efforts, BlackBerry would have been on the top right now. Anyhow, that’s not the case and the company has been struggling to revive its ancient glory. BlackBerry has been trying to push it’s new flagship smartphone, the Passport, into the market and has tried many marketing strategies to meet the goal.

In a desperate attempt to sell the Passport, the Canadian company’s has been thinking creatively to try and bring back the lost customers to other competitors in the mobile space such as Google and Apple. The company has launched a new marketing strategy called Trade-Up Program which intends to woo phone users to trade in their devices for its flagship smartphone, the Passport.


If you are ready to exchange your iPhone, BlackBerry will give you up to $550. All you have to show is a proof that you have purchased of a BlackBerry Passport. If qualified, payments will then be made via Visa Prepaid Card. BlackBerry is ready to exchange iPhone 4s, 5c, 5s and 6 for up to $550. The offer, which is only available in the US and Canada, is valid from 1st December to 13th February, 2015.

The BlackBerry Passport is a solid option if you are interested in the trademark, BlackBerry keyboard, and the weird square display doesn’t bother you. Interested?

Source: Click Here


UNICOM Tech Alert: IBM Unveils Its Own Rethinking of Email

20 Nov


IBM will soon launch a new online email service called Verse, and it puts a new spin on this very old idea.

Set to go live next week, Verse overturns the way emails are viewed and prioritized. It zeroes in on who sent them rather than when they were sent. The online client—pictured above—uses images of your most frequent contacts to provide a rather visual representation of where emails are coming from and where they’re going.

For Carolyn Pampino, IBM’s director of design who helps oversee the service, Verse is an answer to a long-running problem. “Email clients have been around since the ’70s and they haven’t changed much,” she says. “You get a flat list of emails that you have to triage, with no sense of where you need to focus.”

But the tool is just the latest in a long, long line of new ideas that aim to right the wrongs of that ancient thing called email. Some companies are trying to replace it with newer tools, including everyone from Evernote to Asana and Slack. And many others are hoping to improve email itself, including not only IBM but also companies such as Acompli, Baydin, and one of the biggest names on the net:Google.

With its tool, Inbox, Google focuses on automatically sorting your email into different categories based on what type of message it is. Newsletters from retailers go in “promotions,” flight conformations go under “travel,” and so on. With Verse, IBM is also hoping to rejig the old organizational structures. But it takes a different approach.

Picture Your Contacts

A bar at the top of the Verse service includes a picture of each of your most important contacts. When you have a new message from one of them, a little red dot appears on their icon. You can then click their face to see their latest messages.

It feels a bit like an instant message app. Who sent a message is what’s important, not the date or subject line. Verse tries to algorithmically determine who the most important contacts are based on your correspondence history, but you can also add them manually.

IBM is banking that this more people-centric approach to email organization will help it stand out from the pack—though it still provides a flat list of messages, for those who want a more traditional email experience—and it aims to turn the service into more than just an email tool. Unlike other new email clients, IBM wants Verse to be a kind of collaboration platform that solves many of the same problems that companies like Asana and other “email killers” are trying to solve.

More Than Email

To that end, IBM has also included a file sharing service. Much like Box or Dropbox, you can upload your files to the service and then share links to the files instead of sending attachments. And as with would-be email killers, you can also add notes to the files from within Verse to eliminate a lot of e-mail back-and-forth.

What’s more, Verse includes a calendar and task management system. Like so many newer apps and older clients such as Microsoft Outlook, it aims to merge email with a vast range of tools that help you juggle your online life. The question is whether it’s too late for IBM to compete with the likes of Google and Microsoft, who now dominates the marker for internet email. But there just might be room for Big Blue. After all, email is an enormous problem.




Attitude that we will do all the innovations ourselves needs to change!!

20 Nov

By Nitesh Naveen, Co-founder & CEO – Unicom Seminars India
20 Nov 2015

Innovation has been a buzz word ever since it was coined. Innovation can be viewed as the application of better solutions that meet new requirements, inarticulated needs, or existing market needs. This is accomplished through more effective products, processes, services, technologies, or ideas that are readily available to markets, governments and society. The term innovation can be defined as something original and, as a consequence, new, that “breaks into” the market or society.

UNICOM Seminars brought in Innovation by developing a team and process that enabled us to build a capability of getting “U” number of people (we think ‘X’ has been overdone with and love the Letter “U” as it is all about you and Unicom) under one roof on any particular day at 10% of the existing cost. “U” depends on the objective (Why, when, etc.) and $$$$$ in hand. 🙂

We realised that we can do multiple businesses with this capability. We chose IT industry as our first home because we knew it better. We decided to run Knowledge share Summits, Trainings and Showcase events as our initial ‘Value to Market’ strategy. So from what started as building an Unfair Advantage (reference: Lean Start Up) has now resulted in defining UNICOM as B2B2C platform in the area of knowledge share and customer reach for IT Industry.

We now work closely with Marketing department of few IT companies (product, services and consulting) and help them to reach out to their customers. We also work closely with L&D teams helping them to develop future thought leaders of the world. We are building communities of highly passionate professionals about whom you will read or hear in months to come. We have still not reached the million dollar mark, but have created a platform that can help us cross it next year.

In 2014, we experimented and found success in getting the “U” in 9 countries across 5 product lines. We chose to silently build this capability, sensing that we need to keep a low profile till we raise the entry barrier in our highly lucrative business, a lip smacking $100bn industry. This innovation in Marketing was possible because the corporate Marketing team was open to use innovations outside their company. The usual chase to reach the target keeps them focussed and they were culturally open to absorb innovations thanks to the cut throat competition in their function.

In all the 9 countries where we ran events – India, USA, UK, Singapore, South Africa, Malaysia, Sri Lanka, Switzerland and Netherlands – we noticed that innovations are now largely carried out by smaller companies esp. in the start-up phase. This was hardly surprising. However what was surprising to see was very few Big companies were involving those ‘outside their office” innovations in their innovation basket. I spoke to few CIOs/CTOs of IT Product and Services team and realised that they want their employees to do those innovations themselves, file for the patent themselves or consider their innovation plan to be superior than ‘others’. Good thing was that they were talking about innovation. Bad thing was that they were having little idea about the ground realities, thanks to their companies who have allowed only their sales team to talk to their customers. Worse thing was that they think they completely know what their customer wants and what their competitors are doing, little realising that their competitor’s face is changing faster than they think.
India’s celebrated Retail king and promoter of Big Bazaar retail chain, Mr Kishore Biyani, used to compete with RPG, Reliance, Tatas and Birlas of the world and had a team of strategists working out ways to tackle international retail biggies. He is now competing with year old start-ups who are using technology to change the buyer’s behaviour. In Australia, the likes of Coles and Myers are going through similar phase. This story is similar in most of the countries where we entered in 2014. Companies that had ears and eyes close to the ground, like Target and Walmart adopted the market ready innovations provided by start-ups and are looking competitive enough to face the next disruption in retail.


Biggest adopter of ‘Ready to Market’ Innovation is Healthcare sector. This was surprising to me as it is also the most regulated industry. However their evolution is a case study for other industries to imbibe.


One of the industries I find to be vulnerable is Indian IT Services Industry. They are competing on cost as revealed by Mr Vishal Sikka, CEO of Infosys (was that a revelation??) and in my opinion are trying to rely on their execution capability to replicate an innovation done by others. While being a fast second mover is a good and safe bet for IT Services companies, it can sometimes be too late when business brings a disruptive competitor/technology/change. Would it not work to the best of their advantage to promote strategic Tech start-ups by inviting them to work closely with their innovation team, helping them to grow and thereby provide more and better service to their client base? While IT services in India are working with few start-ups, won’t they be real leaders (like their US counterparts) when they adopt at least 100 start-ups each aligning to their business profile. Do they have money to do this? I think they have plenty. Do they have vision to do this? I hope they do have.

Just imagine how our world would change if each of the top 5 IT services company in India (TCS, CTS, Infosys, Wipro & Tech Mahindra) adopts atleast 100 tech start-up each. Now tell me why they are not doing? Can’t we show the world that we can take initiative in not only adopting villages & toilets but also start-ups?


‘Internet of Things’ poised to change the face of connectivity

06 Nov

IoT Main Banner

“India Internet of Things Week”- 2014, with the theme “Link your World” powered by UNICOM Learning was recently organized in three major metro cities viz. Bangalore, Mumbai and Delhi. The event also hosted the prestigious contest for startups – “IoT Tech 10” to identify select ten IoT startUps based in India. The contest was aimed to identify India’s most innovative and successful start-up company in the field of Internet of Things (IoT). EXILANT, INVENTROM, CARIQ, ALTIUX, TAGPLUG, EPSILONELECTRONICS, COOEY and INFOZECH were the 8 start-up companies that were selected and also grabbed the Certificate of Honour & Memento from the organizers and knowledge partners – IBM and Intel.

IoT week also identified and explored how the Internet of Things will re-shape interactions with the real and virtual world in the coming years. The 3 day conference brought together leading IoT companies, start-ups and the developer/ professional community to exchange their ideas with the practical application and utilization of Internet of Things under one roof. It also focused on the ways in which Machine-to-Machine technologies (M2M) and the Internet of the Things (IoT) can be utilized to vastly improve business processes, minimize risk, spur innovation, and drive revenue.

” The IoT conference was a necessity considering that it is a field that has a lot of futuristic potential. Thanks to Unicom for doing a fantastic job addressing the need of the software industry with conferences and events in such niche fields. It is always a pleasure to present at a Unicom conference and I look forward to more such events in future.” said Sujit Balan, Director Engineering from Globologic

According to the recent IoT policy in India, government aims to create an IoT industry of USD 15 billion by 2020 in India which will increase national device connectivity from the current 200 million to over 2.7 billion by that time. The number of internet-connected devices (12.5 billion) surpassed the number of human beings (7 billion) on the planet in 2011, and by 2020, Internet-connected devices are expected to be between 26 billion and 50 billion globally.

“The Internet of Things (IoT) may sound like a business buzzword, but in reality, it’s a real technological revolution that will impact everything we do. The main objective of our initiative was to stimulate and promote entrepreneurial drive in INDIA in the area of IoT and help new IoT Product Technology start-ups to emerge. This also included, extending support to the venture from the idea to the launching stage, promoting and rewarding the start-up projects and companies” said Nitesh Naveen, CEO, UNICOM Learning.

This event created a platform for potential start-ups to meet IoT experts to attend keynote presentation, participate in the interactive sessions and network with experienced Business and Technical practitioners from start-up companies involved in production/processing in the area of M2M and Internet of Things i.e. application providers, platform companies, and device manufacturers participated in the conference.

“The Internet of Things (IoT) is a gigantic wave of new possibility that is destined to change the face of technology and IoT is poised to give a whole new meaning to the adage “Work smarter, not harder” added Nitesh Naveen, CEO, UNICOM Learning.

Coverages in media-
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· Launch mantra:

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· Top News India:

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· Surkhiyan:

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Web news wire:
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· News Super-fast:

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